Summary / TLDR
CareSpan is a care-coordination network linking primary practitioners with specialist teams. The team needed a clearer mobile workflow for referrals, case updates, secure messaging, and follow-up responsibilities.
Soance shaped the strategy, experience, and technical foundation around measurable user and operational needs, then translated the vision into a launch-ready digital product.

Overview
CareSpan is a care-coordination network linking primary practitioners with specialist teams. Soance partnered with the team to align the product experience, technical delivery, and operational requirements.
The core brief was to deliver a clearer mobile workflow for referrals, case updates, secure messaging, and follow-up responsibilities while giving internal teams a system they could confidently operate, measure, and evolve after launch.
Services provided
- Product strategy and user research
- Mobile UX and interface design
- Cross-platform application development
- API integration, QA, and launch support
Challenges
The project needed to balance a polished customer experience with the less-visible realities of content, operations, permissions, integrations, and long-term maintainability.
- Structured referral creation and triage: The experience needed to support this capability without adding unnecessary complexity for users or operational teams.
- Secure case-based communication: The experience needed to support this capability without adding unnecessary complexity for users or operational teams.
- Status tracking, reminders, and audit history: The experience needed to support this capability without adding unnecessary complexity for users or operational teams.
Solution
We designed the experience around short, confidence-building tasks, then built a cross-platform application backed by secure APIs, analytics, and a maintainable design system.
- Designed and validated structured referral creation and triage as part of one coherent, role-aware product journey.
- Designed and validated secure case-based communication as part of one coherent, role-aware product journey.
- Designed and validated status tracking, reminders, and audit history as part of one coherent, role-aware product journey.
A shared design system, instrumentation plan, and staged release approach kept the product coherent while allowing the team to learn from real-world usage patterns.
Outcomes
The delivered experience created a stronger foundation for customer value, efficient operations, and continued product growth.
- A clearer mobile journey with fewer decision points
- A scalable product foundation for new services and markets
- More consistent support, analytics, and release operations
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